Being a consumer makes me anxious and hostile. I go into a store, see shelf after shelf of choices and I don’t revel in having options. I just want to get my laundry soap and get out of here. I become loyal because overwhelmed. I stick with products that slightly work for me because I can’t bear another round of label reading or comparison shopping. Consumer-wise – except for the shortages – I might have done okay in the Soviet Union.
But – there are some times when I glory in being part of a consumer society, when I am enjoying the luxuries that have become necessities because I love them so frigging much. My top two consumer necessities are:
1) the iPad. It captures the essence of all that is charming and easy and cool about Apple products, while allowing me to read and write in the dark, such as on patios on summer nights. I write my first draft novels on my iPad now, and only switch to a laptop because iPad text editing remains at a Neanderthal stage.
2) the automobile seat warmer. Although my last couple cars have had them, it took me years to toggle the on button. The concept seemed weird and pointless, and reminded me of a failed toilet attachment from long ago called “Butt Spa”. Then I tried one (a seat warmer, not a Butt Spa). Now I look forward to driving in frigid weather. And yes, even in southern California it gets cold enough for a seat warmer — if you want it to.
Image from electronicproducts.com.